Meta is about to overtake Google as the world’s biggest advertising company

The Next Web

The Next Web

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May 28, 2026

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Meta is about to overtake Google as the world’s biggest advertising company

Meta is on track to dethrone Google as the world’s largest digital advertising business by the end of 2026, according to Emarketer. The market research firm projects Meta’s global net ad revenues will reach 243.46 billion this year, edging past Google’s projected 239.54 billion. It would be the first time in the history of digital advertising [] This story continues at The Next Web

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