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The Devil wears Galaxy — or iPhone?
April 22, 2026
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Posted 2 hours ago by
Samsung Electronics is teaming up with the upcoming Hollywood sequel The Devil Wears Prada 2 to highlight the artificial intelligence features of its Galaxy S26 Ultra, as it steps up efforts to strengthen its premium brand image. As part of a global campaign with 20th Century Studios, Samsung released a promotional video featuring Helen J. Shen reprising her role as Runway assistant Jin Chao.
In the video, the character responds to a last-minute request from fashion editor Miranda Priestly usi
The korea Herald News
Coverage and analysis from South Korea. All insights are generated by our AI narrative analysis engine.
South Korea
Bias: center
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