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LIV Golf seeks new backers
May 6, 2026
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Posted 2 hours ago by
LIV Golf expressed confidence in securing new sponsors. Scott O'Neil, the league’s CEO, said in an interview with Agence France-Presse on Tuesday that “we have received 12 investment inquiries,” adding that “they include private equity firms and high-net-worth individuals investing in sports, which is very encouraging.” LIV Golf has been facing a crisis following the withdrawal of support from Saudi Arabia’s Public Investment Fund.
“We are also in discussions with broadcasters and marketing part
The korea Herald News
Coverage and analysis from South Korea. All insights are generated by our AI narrative analysis engine.
South Korea
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