How a costume maker convinced Hersheypark to ‘chocolatize’ their old‑timey theme park

This article is republished from The Conversation under a Creative Commons license. Read the original article A theme park has to have an identity. If you want to know the two things that Hersheypark does especially well, just approach the entrance. There you will meet a friendly candy mascot – perhaps a Hershey bar, Reese’s []