HD Construction Equipment expands footing in Australia with localized strategy

HD Construction Equipment is strengthening its foothold in Australia, using customized sales strategies to capture increasing demand. The company said Friday its construction equipment sales in Australia had surged 56 percent year-on-year in January and February to over 100 units. HD Construction Equipment expects annual sales to more than double from the 439 units it sold last year, supported by an expanded dealer network. The equipment maker said it was leveraging Korea Eximbank’s “Export Vita