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Technology
Google’s $100 Fitbit Air has no screen. The product it is actually selling is a $10-a-month AI health coach.
May 7, 2026
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Google spent 2.1 billion dollars buying Fitbit in 2021, three years dismantling the brand, and on Thursday launched a 100 dollar device with no screen, no buttons, and no independent functionality to bring it back. The Fitbit Air is a soft fabric band with a five-gram sensor pack underneath that tracks heart rate, steps, [] This story continues at The Next Web
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Coverage and analysis from Netherlands. All insights are generated by our AI narrative analysis engine.
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