From The Drama to The Devil Wears Prada: Have we hit peak performative press tour?
Politics

From The Drama to The Devil Wears Prada: Have we hit peak performative press tour?

April 9, 2026
The Standard
Scroll

The Drama, Barbie, Wuthering Heights: marketing tours these days are less about the film and more about the spectacle

From The Drama to The Devil Wears Prada: Have we hit peak performative press tour?
The Standard
The Standard

Coverage and analysis from United Kingdom. All insights are generated by our AI narrative analysis engine.

United Kingdom
Bias: lean right
You might also like

Explore More