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Diamond in the rough: iconic jeweller By Charlotte has returned home, opening its first WA stores last week
April 1, 2026
The West Australian
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Viral global jewellery brand By Charlotte has made an emotional return to founder Charlotte Blakeney’s home state, with its first three WA boutiques opening across Perth.

The West Australian
Coverage and analysis from Australia. All insights are generated by our AI narrative analysis engine.
Australia
Bias: lean right
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